Greenwashing your food

The sustainable food industry is often marred by misleading marketing tactics. The use of terms like "organic," "local," and "non-GMO" can drive up prices, making eco-friendly choices a luxury. However, the supposed benefits of these products are not always proven to be true. It's essential to research and understand the legitimacy of claims made by brands. 

The next few videos, based on research, reveal the misleading marketing and unreliable studies behind some "bio" or "organic" products. As consumers, it's crucial to be aware of such practices and make informed choices. Choose wholegrain, unprocessed foods and consider supporting local producers with sustainable practices. This promotes both health and environmental responsibility.

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